The Paris 2024 Olympic and Paralympic Games were much more than a sporting competition: they will remain one of the most memorable events of this century. Organized in iconic locations across Paris, they brought together cultural heritage and athletic performances. Thanks to social media, exceptional moments were instantly liked, commented on, and shared by fans from the stands and online, all around the world.
PARIS 2024
Iconique - Exhibition
Context
Challenge
Extend the magic of the Games and pay tribute to the photographers who captured fleeting moments and immortalized them.
Solutions
Iconique #Paris2024.
A life-sized exhibition to relive the Paris 2024 Olympic and Paralympic Games through the photos that made them iconic. Organized on the occasion of the Open Days at the Hôtel de Ville in Paris, the exhibition will immerse visitors in the intense emotions of the sport, the majesty of the venues, and the popular enthusiasm.
